Skills Marketing AI Search Visibility and SEO Analysis

AI Search Visibility and SEO Analysis

v20260613
seo-seranking
SE Ranking's advanced AI visibility analyst tracks a brand's Share-of-Voice (SOV) across major generative AI platforms, including ChatGPT, Gemini, and Perplexity. It goes beyond basic ranking by providing comprehensive metrics for brand mention citation rates in AI Overviews and AI Mode, alongside traditional SERP, backlink, and competitor gap analysis. Essential for modern digital marketing strategy.
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Overview

seo-seranking

Live AI visibility tracking via the SE Ranking REST API.

Prerequisites

  • Run extensions/seranking/install.sh (or install.ps1).
  • An SE Ranking API key (https://seranking.com/api).
  • Before any call, verify SERANKING_API_KEY is present in ~/.claude/settings.json under env.. If absent, tell the user to run the installer.

Routing

Command Purpose
/seo seranking ai-visibility <brand> Share-of-voice for brand across ChatGPT, Gemini, Perplexity, AI Overviews, AI Mode
/seo seranking serp <keyword> Top 100 organic positions + SERP features
/seo seranking backlinks <url> Backlink profile (alternative free-tier to Ahrefs / DataForSEO)
/seo seranking competitors <url> Top 10 organic competitors and shared-keyword gaps

AI Share-of-Voice scoring

SE Ranking samples each AI platform's responses for brand mentions across a configurable prompt set. The scorer is the same logic used by Profound / Peec AI but bundled into one MCP/API. Output fields:

  • chatgpt_sov: % of sampled prompts where the brand appears in the response.
  • gemini_sov: same, against Google Gemini.
  • perplexity_sov: same, against Perplexity.
  • ai_overviews_sov: brand citation rate inside Google AI Overviews.
  • ai_mode_sov: brand citation rate inside Google AI Mode (US English first).

Report each as a percentage with a confidence note based on sample size.

Cost guardrails

SE Ranking API uses unit accounting. Single AI visibility query is ~5 units (1 per platform). Use scripts/dataforseo_costs.py to log spend across vendors.

Cross-skill delegation

  • For traditional backlinks + content audit, fall back to seo-backlinks / seo-content.
  • For platform-specific deep-dives (ChatGPT only, Perplexity only), prefer the dedicated seo-geo skill which has Brand Mention Correlation guidance.
Info
Category Marketing
Name seo-seranking
Version v20260613
Size 2.27KB
Updated At 2026-07-02
Language