Skill UI

This skill acts as a specialized Conversion Rate Optimization (CRO) expert. It analyzes various marketing assets—including landing pages, homepages, and pricing pages—to identify friction points, improve value proposition clarity, and boost conversion rates. It provides actionable recommendations, quick wins, high-impact changes, and A/B testing hypotheses based on established CRO best practices.

A comprehensive guide for product marketers on incorporating free, functional tools (calculators, generators, analyzers) into a robust marketing strategy. Learn how to identify genuine user pain points, maximize lead generation through effective gating, optimize for SEO, and scope an MVP that drives both traffic and conversions.

A comprehensive guide for planning successful go-to-market strategies for SaaS products and features. It outlines the ORB framework (Owned, Rented, Borrowed channels) and a five-phase approach, ensuring every product release builds continuous momentum, captures attention, and converts interest into stable user growth. Essential for product managers and marketing teams.

This skill helps users create and maintain a comprehensive, foundational product marketing context document. It captures essential information on product overview, target audience, pain points, competitive landscape, and brand voice. By establishing this central document, users ensure all subsequent marketing and product tasks remain consistent and avoid repetitive foundational setup.

Generates an exhaustive, executable 12-month marketing plan structured by the AARRR framework (Acquisition, Activation, Retention, Referral, Revenue). Acting as a fractional CMO, this tool tailors strategies to the client's specific budget, team capabilities, and business stage. It creates a single, actionable roadmap, complete with current-state audits and strategic recommendations, ideal for investor updates or internal team alignment.

This skill generates a comprehensive Go-To-Market (GTM) asset pack. It structures all necessary marketing and sales materials—including positioning statements, core messaging pillars, feature-to-benefit mappings, and role-specific use cases—following established frameworks like Geoffrey Moore's model. Use it when launching a new product, feature, or service to ensure internal teams and market content are highly aligned and focused on solving customer pain points.

This skill generates a comprehensive, cross-functional Go-to-Market (GTM) plan for any product launch, feature release, or new market entry. It helps align Product, Marketing, Sales, and Support teams by defining launch tiers (Major, Feature, Incremental), core messaging, operational activities, success metrics, and risk mitigation strategies. Ideal for pre-launch strategy, ensuring cross-departmental coordination, and defining measurable success criteria.

This comprehensive skill assesses pre-launch readiness across all organizational functions, including Product, Marketing, Support, Sales, and Data. It systematically checks feature completeness, performance benchmarks, operational readiness, and communication assets. The output provides a clear Go/Conditional Go/No-Go recommendation, a prioritized blockers list with owners, a detailed risk register, and a rationale, ensuring a robust and controlled product release.

Build a complete, actionable social media strategy for any brand, product, or creator. This skill covers audience deep dives, platform selection rationale, content pillar definition, tone of voice guidelines, and a full posting cadence framework. Ideal for marketing teams, founders, or agencies needing an immediate execution plan.

This skill conducts deep, structured competitor analysis using Browserbase's advanced discovery and enrichment tools. It generates a comprehensive HTML report that includes market overviews, detailed per-competitor deep dives (covering marketing, social, news, and technical aspects), side-by-side feature/pricing matrices, and comparative mentions feeds. Ideal for market researchers, product managers, and strategists needing actionable competitive intelligence.

A comprehensive framework for systematically analyzing and monitoring competitors in the developer tools space. Users can track product features, pricing models, content strategies, developer sentiment, and market positioning. This skill is essential for product managers, marketing teams, and sales teams needing accurate competitive intelligence to build battlecards and identify market gaps.

This foundational skill guides the establishment and maintenance of a comprehensive developer audience context. It helps map out detailed developer personas, identify core pain points, analyze current alternatives, and determine key technical differentiators. By structuring this context across 10 critical sections, it ensures all subsequent developer marketing materials are highly targeted and speak the exact language of the target user.