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Search playbook , found 20 results

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Marketing Demand And Acquisition Playbook

marketing-demand-acquisition

alirezarezvani/claude-skills

This comprehensive playbook guides Series A+ B2B SaaS companies on international scaling. It covers the full demand generation lifecycle, from TOFU awareness campaigns using SEO and paid social (LinkedIn, Google, Meta), to MOFU lead nurturing, and BOFU pipeline conversion. It details core KPIs (CAC, MQL/SQL), multi-channel optimization, technical SEO best practices, and strategic partnership building for sustained growth.

Micro-SaaS Launch Strategy Guide

micro-saas-launcher

sickn33/antigravity-awesome-skills

A comprehensive guide for solo founders and indie hackers to launch profitable micro-SaaS products quickly. Covers the entire lifecycle: idea validation frameworks, building a Minimum Viable Product (MVP) using modern solo-founder stacks, implementing effective pricing psychology, and executing high-impact launch playbooks. Ship a real business in weeks, not months.

Onboarding Activation Guide

coreyhaines31/marketingskills

Expert playbook for accelerating user onboarding, smoothing activation flows, leveraging checklists, empty states, and multi-channel nudges to turn signups into retained customers quickly.

Signup Flow CRO Playbook

signup-flow-cro

coreyhaines31/marketingskills

Guides optimizing account signup, registration, and trial activation flows to reduce friction, improve completion rates, and drive activation with principles covering field prioritization, trust signals, multi-step best practices, and mobile considerations.

Mastering Sales Enablement Content Creation

sales-enablement

coreyhaines31/marketingskills

A comprehensive guide for creating effective sales collateral, including pitch decks, one-pagers, objection handling documents, and playbooks. It emphasizes storytelling, focusing on business outcomes (ROI), and tailoring content to specific buyer personas and deal stages to help sales teams close deals effectively.

Startup Change Playbook

change-management

alirezarezvani/claude-skills

A playbook for guiding startup-scale organizational change via the ADKAR model, complete with communication templates, resistance handling, process timelines, and reinforcement checklists for reorgs, tool shifts, strategy pivots, and culture updates.

CHRO People Strategy

alirezarezvani/claude-skills

CHRO Advisor codifies hiring, compensation, org design, culture, and performance playbooks for scaling teams. Use it to build business-aligned headcount plans, comp frameworks, retention programs, and calibrated performance processes as you grow.

CRO Revenue Advisor

alirezarezvani/claude-skills

Provides revenue leadership playbooks for B2B SaaS CROs, covering forecasting, pipeline health, pricing, NRR/GRR cohorts, and team scaling to design predictable, board-ready revenue engines.

M&A Playbook for Corporate Strategy

alirezarezvani/claude-skills

A comprehensive framework guiding users through the entire Mergers & Acquisitions (M&A) lifecycle. It provides detailed checklists for due diligence (financial, legal, technical), valuation methodologies, key negotiation points, and post-deal integration planning, whether you are acquiring or being acquired. Essential for C-level decision-making and corporate strategy.

Expansion Retention Systems

expansion-retention

tech-leads-club/agent-skills

Guides GTM leaders through expansion and retention systems that reduce churn, automate customer success, and optimize net revenue retention via usage triggers, health scoring, and land-and-expand playbooks.

AI Positioning ICP Playbook

positioning-icp

tech-leads-club/agent-skills

Guides founders on AI positioning, ICP definition, messaging architecture, and quarterly PMF validation so they can translate technical capabilities into the business outcomes buyer-facing teams care about.

Solo Founder GTM Playbook

solo-founder-gtm

tech-leads-club/agent-skills

Guides solo founders through end-to-end GTM decisions, stacking affordable AI-supported tools, designing agent workflows, allocating their most precious time, and knowing when to hire so they can scale go-to-market without adding headcount.

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