Skill UI

A comprehensive guide for performance marketers covering strategy, optimization, and execution across major ad platforms like Google Ads, Meta, and LinkedIn. Learn best practices for campaign structure, audience targeting (lookalikes, retargeting), ad copy frameworks (PAS, BAB), and optimizing key metrics such as CPA and ROAS to drive efficient customer acquisition and scale ad spend.

A comprehensive guide for creating high-converting, multi-step email campaigns. This resource teaches expert principles for designing welcome, lead nurture, re-engagement, and onboarding sequences. Learn optimal timing, subject line strategies, and content structure to build trust and drive action through automated email flows.

This guide provides expert strategies for optimizing popups, modals, overlays, and banners to maximize conversion rates without irritating users. It covers various trigger methods like exit intent, scroll depth, and click actions, along with best practices for design, copy, and targeting specific goals such as lead capture or promoting discounts.

A comprehensive guide and workflow to create or update a single, reusable product marketing context document. This tool captures foundational elements—such as positioning, Ideal Customer Profile (ICP), use cases, and core messaging—ensuring brand consistency and preventing the need to repeat core business information across multiple projects and tasks.

This skill acts as an expert social media strategist, guiding users through the entire content lifecycle. It helps define content pillars, optimize brand voice, and set clear goals for platforms like LinkedIn, TikTok, Instagram, and Twitter/X. Key functions include developing engaging hooks, systematizing content repurposing (e.g., turning a blog post into a thread or carousel), and performing social listening to track brand mentions and competitor activities.

An expert strategist for WeChat Official Accounts, designed to generate high-conversion content strategies. It provides proven formulas for titles, optimizes article architecture (including the crucial first fold), and guides Mini-Program integration paths. Use it for planning editorial calendars, improving open/sharing rates, or designing WeChat-driven sales funnels for the Chinese market.

This skill acts as an expert content strategist for Xiaohongshu, China's top lifestyle and shopping platform. It generates full, platform-native content packages designed to maximize save rates, optimize for search SEO, and boost CTR. It covers structural planning, visual briefs, compelling titles, and detailed engagement plans for the unique Chinese digital market.

This guide provides expert strategies for planning, building, and optimizing SMS/MMS marketing campaigns for DTC, SaaS, and mobile apps. It covers high-impact use cases like abandoned cart recovery, welcome flows, and post-purchase upsells, while detailing strict adherence to global compliance standards (TCPA, GDPR, A2P 10DLC) to maximize engagement and drive measurable revenue.

SocialClaw is a powerful, agent-first skill designed for comprehensive social media automation. It allows users to schedule and publish content across 13 major platforms (including X, LinkedIn, Instagram, TikTok, and more) using a single workspace API key. Streamline your marketing campaigns by managing content creation, media uploads, scheduling validation, and performance analytics from one central workflow.

An expert guide and framework for finding, qualifying, and scoring potential leads across B2B SaaS, general B2B, and local small businesses. It guides users through defining the Ideal Customer Profile (ICP), sourcing multiple data streams, verifying contacts, and prioritizing targets into an actionable, scored outreach list.

A comprehensive guide for planning, promoting, and optimizing virtual events and webinars. This skill treats the event as a full conversion funnel, assisting users in maximizing lead generation and pipeline acceleration. It covers end-to-end planning, data-driven performance diagnosis (scoring funnel breaks), and setting up evergreen lead engines.

A comprehensive, AI-powered suite designed to generate high-quality, platform-optimized content for LinkedIn. It creates full posts, multi-slide carousels, long-form newsletters, and 30-day content calendars. The tool integrates niche-specific SEO rules and features a reinforcement-learning memory system, ensuring that your content style and performance improve with every piece of feedback.