Skill UI

This guide provides expert knowledge on Conversion Rate Optimization (CRO) for new user onboarding. It covers defining the 'aha moment,' structuring the optimal first-run experience, designing checklists, implementing multi-channel strategies (email/in-app), and analyzing key metrics to maximize time-to-value and user retention.

This tool audits local SEO performance by analyzing Google Business Profile signals, NAP consistency, citations, and reviews. It detects business types and industry verticals to apply specific checks. It evaluates on-page SEO factors like location pages and schema markup, helping businesses improve local search rankings and visibility.

This skill orchestrates the complete marketing engagement lifecycle using a proven 12-Part sequential methodology. It manages the entire project state, allowing users to start, advance parts, apply decision matrices, and resume interrupted workflows seamlessly via robust checkpointing protocols. Ideal for structured brand development and content planning.

Automates the end-to-end process of launching paid ad campaigns across major digital platforms like Google, Meta, LinkedIn, and TikTok. It handles campaign structure, advanced audience targeting, bid strategy configuration, and includes mandatory budget safeguards and compliance checks. Use this tool for complex, high-stakes campaigns requiring rigorous pre-launch approval and deep performance monitoring.

Orchestrates the complete, multi-channel launch process for an approved campaign plan. This skill manages all launch dependencies—from pre-launch checklist validation and asset readiness checks (PR, content, creative) to sequential activation across paid ads, organic channels, email automation, and CRM record creation. It ensures a clean, coordinated 'go live' event, coordinating all aspects beyond just paid advertising.

A robust tool for deploying high-impact marketing messages via SMS or WhatsApp. This function enforces multiple mandatory compliance checks—including GDPR, TCPA, and CASL consent verification, opt-out requirements, and quiet hours enforcement—before sending. It ensures that every message adheres to legal standards, minimizing risk and guaranteeing explicit user approval for execution.

This skill helps authors evaluate if their market research manuscript is appropriate for the Journal of Marketing (JM). It guides users to check for theoretical depth, managerial relevance, methodological rigor, and adherence to high academic publishing standards. Use this tool to strategically re-frame and position a paper for a broad, high-impact academic audience.

Plans and registers the smallest sustainable social media channel set for a business — Facebook Page, LinkedIn company page, TikTok — with profile checklists, post captions and hashtags, publishing cadence and approval status recorded per channel.