Skill UI

A comprehensive guide to planning, executing, and optimizing paid media campaigns across major platforms like Google Ads, Meta Ads, and LinkedIn. Covers full-funnel targeting (TOFU-BOFU), critical KPIs (ROAS, CPA), budget allocation rules, and best practices to maximize customer acquisition efficiency.

This comprehensive guide provides expert strategies for optimizing popups, modals, and overlays to maximize conversions. It covers best practices for various triggers—including exit intent, scroll depth, and click actions—and details the copy, design, and psychological principles needed to capture leads and drive sales without negatively impacting the user experience.

This skill provides systematic frameworks for tackling complex marketing challenges. It helps overcome creative blocks, reduce campaign complexity, identify root causes of recurring failures, and challenge limiting industry assumptions through advanced methods like collision thinking and inversion exercises. Ideal for strategic planning and optimization.

This skill guides users on creating highly optimized, high-volume content (like directory pages, templates, and comparisons) using data and patterns. It teaches core principles of programmatic SEO, ensuring each page provides unique value, matches search intent, and avoids Google's thin content penalties, enabling scalable growth.

This comprehensive guide provides expert strategies for building a successful social media presence across multiple platforms. It covers platform selection matrices, content pillar planning, advanced algorithmic best practices (TikTok, Instagram, LinkedIn), and engagement tactics. Use this skill when developing content calendars, optimizing posts for maximum reach, or building a strong, engaged online community.

This skill acts as an expert performance marketer, providing comprehensive strategies for paid advertising across major platforms including Google Ads, Meta (Facebook/Instagram), and LinkedIn. It covers the entire campaign lifecycle, from initial goal setting (awareness, leads, sales) and audience targeting (lookalikes, B2B) to advanced optimization techniques like bidding strategies, budget allocation, and ad copy frameworks (PAS, BAB). Use this for creating, optimizing, and scaling multi-channel campaigns to drive efficient customer acquisition.

This guide provides expertise in creating highly effective content for SEO and sales enablement. It details four key formats—singular alternatives, plural alternatives, 'You vs Competitor,' and 'Competitor A vs Competitor B'—to position your product effectively against rivals. The focus is on building trust through honest, in-depth comparisons to capture competitive search traffic and guide users toward a decision.

A comprehensive guide for creating high-converting, multi-step email campaigns. This resource teaches expert principles for designing welcome, lead nurture, re-engagement, and onboarding sequences. Learn optimal timing, subject line strategies, and content structure to build trust and drive action through automated email flows.

This guide provides expert strategies for optimizing popups, modals, overlays, and banners to maximize conversion rates without irritating users. It covers various trigger methods like exit intent, scroll depth, and click actions, along with best practices for design, copy, and targeting specific goals such as lead capture or promoting discounts.

A comprehensive guide and expert assistant for developing, scheduling, and optimizing engaging social media content across platforms like LinkedIn, TikTok, Instagram, and X. It covers pre-content planning (goals, audience, brand voice), structured content pillars, effective hook formulas, and advanced content repurposing systems (e.g., turning a blog post into a LinkedIn carousel thread). Also assists with social listening and engagement triage to maximize brand impact.

An expert strategist for WeChat Official Accounts, designed to generate high-conversion content strategies. It provides proven formulas for titles, optimizes article architecture (including the crucial first fold), and guides Mini-Program integration paths. Use it for planning editorial calendars, improving open/sharing rates, or designing WeChat-driven sales funnels for the Chinese market.

SocialClaw is a powerful, agent-first skill designed for comprehensive social media automation. It allows users to schedule and publish content across 13 major platforms (including X, LinkedIn, Instagram, TikTok, and more) using a single workspace API key. Streamline your marketing campaigns by managing content creation, media uploads, scheduling validation, and performance analytics from one central workflow.