Skill UI

This guide provides expertise in creating highly effective content for SEO and sales enablement. It details four key formats—singular alternatives, plural alternatives, 'You vs Competitor,' and 'Competitor A vs Competitor B'—to position your product effectively against rivals. The focus is on building trust through honest, in-depth comparisons to capture competitive search traffic and guide users toward a decision.

A comprehensive guide for creating high-converting, multi-step email campaigns. This resource teaches expert principles for designing welcome, lead nurture, re-engagement, and onboarding sequences. Learn optimal timing, subject line strategies, and content structure to build trust and drive action through automated email flows.

This guide provides expert strategies for optimizing popups, modals, overlays, and banners to maximize conversion rates without irritating users. It covers various trigger methods like exit intent, scroll depth, and click actions, along with best practices for design, copy, and targeting specific goals such as lead capture or promoting discounts.

This guide serves as an expert resource for designing, optimizing, and measuring viral growth programs, including customer referral and affiliate schemes. It covers everything from identifying ideal trigger moments and selecting the best incentive structure (single-sided vs. double-sided) to setting up comprehensive launch checklists and tracking key metrics like LTV and CAC. Use this to turn existing customers into powerful growth engines.

A comprehensive guide and expert assistant for developing, scheduling, and optimizing engaging social media content across platforms like LinkedIn, TikTok, Instagram, and X. It covers pre-content planning (goals, audience, brand voice), structured content pillars, effective hook formulas, and advanced content repurposing systems (e.g., turning a blog post into a LinkedIn carousel thread). Also assists with social listening and engagement triage to maximize brand impact.

An expert skill for systematically finding, qualifying, and building highly targeted prospect lists. It supports diverse motions including B2B SaaS, general B2B companies, local small businesses, and early-stage demand-signal discovery. The process guides users through defining the Ideal Customer Profile (ICP), sourcing candidates, rigorously qualifying them, and prioritizing the best targets for outreach.

This skill provides expert guidance on Public Relations (PR) and maximizing earned media for software products. It teaches the philosophy of successful pitching, focusing on identifying strong stories (trends, data, human narrative) rather than just the product. Learn four modes of outreach—reactive newsjacking, proactive pitching, inbound requests, and owned assets—to build brand legitimacy, backlinks, and industry authority from journalists and publications.

This skill generates a comprehensive community management playbook for any brand's social media channels. It provides structured guidelines covering response frameworks, moderation policies, SLAs, and ready-to-use response templates for handling comments, DMs, complaints, and positive interactions consistently and professionally. Ideal for social media teams aiming for brand consistency and reputation management.

This skill guides users on writing highly effective media pitches and press outreach emails. Instead of generic corporate announcements, it teaches how to structure a human-to-human proposal focused on a compelling story angle, specific data points, and timely relevance. It provides detailed structures, angle development frameworks, and best practices to ensure the pitch resonates with journalists and media editors.

This skill generates a comprehensive, executable plan for paid social advertising campaigns. It guides users through defining campaign objectives (e.g., lead generation, brand awareness), structuring the marketing funnel (TOFU, MOFU, BOFU), and performing detailed audience targeting on platforms like Meta, LinkedIn, and TikTok. The output includes ad set architecture, budget allocation, and specialized ad copy/creative briefs for various formats, making it immediately actionable for media buyers and marketing teams.

Conducts a comprehensive, scored audit of a brand's social media presence across multiple platforms. It assesses profile completeness, content quality, audience engagement, posting consistency, and competitive positioning. The output includes a detailed health score, platform-by-platform analysis, competitor gap analysis, and a prioritized, actionable strategy plan ready for immediate implementation by marketing teams.

A comprehensive guide for building, scaling, and managing vibrant developer communities across various platforms like Discord, Slack, and forums. It covers the full lifecycle, from platform selection and optimal channel structuring to implementing robust onboarding journeys and continuous engagement programs. Essential for product managers, community managers, and technical founders aiming to build a strong developer ecosystem.