Skill UI

Guides marketers through planning, executing, and scaling paid campaigns across Google Ads, Meta, LinkedIn, and other platforms with strategy, audience targeting, budgeting, and creative/optimization best practices.

Helps SaaS teams find ideal co-marketing partners, score partnership fit, and plan high-impact joint campaigns such as co-authored content, joint webinars, integration launches, and cross-promotions.

A comprehensive guide to planning, executing, and optimizing paid media campaigns across major platforms like Google Ads, Meta Ads, and LinkedIn. Covers full-funnel targeting (TOFU-BOFU), critical KPIs (ROAS, CPA), budget allocation rules, and best practices to maximize customer acquisition efficiency.

This skill offers a narrative-first interrogation framework for CMOs to validate marketing positioning, ICP, and channel mix before launching campaigns. It answers six critical questions including JTBD, positioning statements, and CAC payback to ensure defensibility. Use it when repositioning or facing rising customer acquisition costs to get a green/yellow/red verdict on strategy viability.

Expert assistance for creating, optimizing, and scaling paid advertising campaigns across platforms like Google Ads, Meta, LinkedIn, and Twitter. Covers strategy, audience targeting, bidding, budget management, and performance analysis including ROAS, CPA, and retargeting. Includes specific playbooks for B2B, ABM, and platform-specific operations to drive efficient customer acquisition.

This skill helps design and optimize referral and affiliate programs to drive viral growth. It covers program design, incentive structures, share mechanisms, and optimization strategies. Use it for creating word-of-mouth campaigns, analyzing referral rates, or setting up partner programs to acquire new customers through existing users or partners.

Expert guidance for planning, building, and optimizing SMS, MMS, and WhatsApp marketing campaigns. Covers compliance (TCPA, A2P 10DLC), channel strategy, flow design, and best practices for DTC brands, apps, and SaaS. Includes comparisons with email and WhatsApp-specific rules.

A comprehensive skill designed to orchestrate the entire marketing campaign lifecycle. This module guides the user through every stage: initial campaign planning, defining objectives, allocating budgets (using models like 70/20/10), optimizing channel mix, developing detailed media plans, setting up UTM tracking, coordinating cross-channel messaging, and performing detailed post-campaign performance analysis (post-mortem). Ideal for structured marketing strategy execution.

This comprehensive tool generates actionable, multi-channel marketing campaign plans. It systematically guides users through defining SMART objectives, segmenting target audiences, selecting optimal channels, allocating budgets, and setting phased timelines. It creates a complete execution blueprint covering strategy, media buying, and performance KPIs.

This tool assesses creative fatigue across all active advertising channels. It scores creatives based on multiple decline signals (CTR, CPM, engagement, frequency) to predict when performance will drop. It generates actionable refresh briefs, recommends specific changes, and creates structured A/B test plans to maximize ad spend and maintain campaign performance throughout the entire creative lifecycle.

A comprehensive, real-time guide for the Digital Marketing Pro plugin. This tool provides a complete overview of the plugin's status, including live versions, available skills, commands, and connectors. It guides users through setup, usage examples (SEO, content creation, campaign strategy), and troubleshooting for advanced digital marketing tasks.

Automates the end-to-end process of launching paid ad campaigns across major digital platforms like Google, Meta, LinkedIn, and TikTok. It handles campaign structure, advanced audience targeting, bid strategy configuration, and includes mandatory budget safeguards and compliance checks. Use this tool for complex, high-stakes campaigns requiring rigorous pre-launch approval and deep performance monitoring.