Skill UI

A robust solution for implementing and handling real-time webhooks from Customer.io. This tool processes critical marketing events, including delivery status, opens, clicks, bounces, and unsubscribes. Key features include HMAC signature verification for security, reliable asynchronous event processing, and structured routing to manage various customer interactions, allowing data to be streamed efficiently to a data warehouse or CRM.

This comprehensive workflow manages the entire customer data lifecycle within Klaviyo. It allows users to create, update, and upsert detailed customer profiles (including LTV, properties, and contact info), manage target lists, and securely handle subscriptions. It is critical for syncing CRM or website data to enable advanced segmentation and personalized email/SMS marketing campaigns.

This comprehensive workflow provides advanced programmatic access to the Klaviyo API for end-to-end marketing automation. Users can track server-side customer events (e.g., purchases, sign-ups), query detailed metrics, manage audience segments, and programmatically create, customize, and send targeted email campaigns. Ideal for integrating e-commerce data into sophisticated marketing funnels.

A powerful skill designed to analyze raw ad campaign performance data from platforms like Google, Meta, and LinkedIn. It goes beyond simple metrics reporting, providing deep diagnosis by identifying underperforming ads, pinpointing budget waste, and calculating the true Customer Acquisition Cost (CAC). It generates concrete, actionable recommendations for what to cut, scale, or test next, optimizing your ad spend and maximizing ROAS.