Skill UI

This skill provides expert guidance on applied behavioral science for marketing. It helps users analyze conversion roadblocks, optimize pricing, and improve copywriting by applying 70+ established psychological principles and mental models. Ideal for CRO specialists, marketers, and product managers seeking data-backed, psychologically informed strategies.

This skill provides comprehensive guidance on performance measurement, advanced attribution modeling, and marketing ROI analysis. Use it when setting up detailed tracking systems, analyzing campaign channel performance, building multi-touch attribution models (like Data-Driven or Linear), or generating strategic marketing reports covering KPIs like CAC and LTV.

Automatically creates and configures live Google Looker Studio dashboards by connecting diverse marketing data sources (GA, Ads, CRM, etc.). The system adapts the layout, KPIs, and visualizations based on the specified business model (SaaS, eCommerce, B2B, Agency), providing real-time, self-service visibility into key performance indicators.

This tool identifies, models, and optimizes compounding growth loops (e.g., viral, content, data, paid) within a business. By analyzing key metrics, calculating amplification factors, and determining cycle times, it pinpoints growth bottlenecks and proposes actionable strategies, ensuring sustainable and scalable business expansion.

A comprehensive tool for creating and updating highly specific audience segments across multiple platforms (CRM, Email, Ad Networks). Users can define segments using advanced criteria, including RFM modeling, behavioral data (page views, purchases), demographic details, and engagement status. This ensures campaigns are targeted precisely, supports cross-platform synchronization, and maintains clear documentation for reproducibility.

This skill helps users determine which marketing efforts truly drive conversions and revenue. It covers interpreting various attribution models (First-touch, Last-touch, Data-driven) and reconciling conflicting data reported by multiple marketing tools. It also guides users on implementing first-party, self-hosted attribution tracking when they own the site or app.