Skill UI

This skill provides expert guidance on applied behavioral science for marketing. It helps users analyze conversion roadblocks, optimize pricing, and improve copywriting by applying 70+ established psychological principles and mental models. Ideal for CRO specialists, marketers, and product managers seeking data-backed, psychologically informed strategies.

Utilize this tool to programmatically access and parse search engine result pages (SERP) data from multiple sources, including Google, Bing, YouTube, and Google News. It returns comprehensive, structured JSON data, allowing developers and marketers to extract organic results, knowledge graph entries, ads, and local information for advanced SEO analysis, market research, and data science projects. Supports both Python and Node.js implementations.

This skill acts as a comprehensive router for manuscripts aiming at the Journal of the Academy of Marketing Science (JAMS). It guides researchers through the complex, multi-stage process of academic writing—from initial topic selection and theoretical development to data analysis, writing style, and revision strategies (R&R). Use it to diagnose bottlenecks or determine the optimal sequence of specialized marketing science skills needed for high-impact publication.

A comprehensive checklist and guide for authors submitting a Marketing Science manuscript via ScholarOne. It details critical steps including manuscript anonymization for double-anonymous review, selecting the correct article track (Regular, Frontiers, Practice), adherence to strict formatting rules, assembling a robust replication package (code and data access), and managing all submission requirements.