Skill UI

A comprehensive guide to planning, executing, and optimizing paid media campaigns across major platforms like Google Ads, Meta Ads, and LinkedIn. Covers full-funnel targeting (TOFU-BOFU), critical KPIs (ROAS, CPA), budget allocation rules, and best practices to maximize customer acquisition efficiency.

An expert strategist for WeChat Official Accounts, designed to generate high-conversion content strategies. It provides proven formulas for titles, optimizes article architecture (including the crucial first fold), and guides Mini-Program integration paths. Use it for planning editorial calendars, improving open/sharing rates, or designing WeChat-driven sales funnels for the Chinese market.

A comprehensive guide for planning, promoting, and optimizing virtual events and webinars. This skill treats the event as a full conversion funnel, assisting users in maximizing lead generation and pipeline acceleration. It covers end-to-end planning, data-driven performance diagnosis (scoring funnel breaks), and setting up evergreen lead engines.

This skill generates a comprehensive, executable plan for paid social advertising campaigns. It guides users through defining campaign objectives (e.g., lead generation, brand awareness), structuring the marketing funnel (TOFU, MOFU, BOFU), and performing detailed audience targeting on platforms like Meta, LinkedIn, and TikTok. The output includes ad set architecture, budget allocation, and specialized ad copy/creative briefs for various formats, making it immediately actionable for media buyers and marketing teams.