Skill UI

This skill acts as a content freshness specialist, identifying outdated elements—such as statistics, dates, examples, and industry trends—within existing SEO content. It provides strategic guidelines, update priorities (High/Medium/Low), and actionable refresh plans to improve search engine rankings and maintain topical authority. Use it proactively for established but aging content to combat content decay.

This skill establishes a centralized, canonical 'Source of Truth' for all foundational brand, product, and market information. It captures critical elements like target audience personas, brand voice guidelines, competitive landscapes, and core value propositions. By maintaining this single context document, all subsequent marketing tasks (copywriting, SEO, content strategy) can ensure absolute consistency and accuracy, eliminating the need for users to repeat foundational details.

A comprehensive content audit tool that assesses content quality, E-E-A-T (Experience, Expertise, Authoritativeness, Trustworthiness), and adherence to modern search engine guidelines. It checks structure, readability metrics, AI readiness, and source citation practices to ensure content is helpful, unique, and optimized for Google's core algorithms and AI search interfaces.

A comprehensive framework for developing, defining, and maintaining a brand's core identity, voice, and market positioning. This skill guides users through foundational elements like Purpose, Vision, and Mission, provides structured positioning statement templates, and outlines brand architecture models (e.g., Branded House, House of Brands). It is essential for creating robust brand guidelines and ensuring consistent brand experience across all channels and touchpoints.

This skill generates a comprehensive community management playbook for any brand's social media channels. It provides structured guidelines covering response frameworks, moderation policies, SLAs, and ready-to-use response templates for handling comments, DMs, complaints, and positive interactions consistently and professionally. Ideal for social media teams aiming for brand consistency and reputation management.

This skill generates a comprehensive, professional brief designed for influencer marketing campaigns. It systematically structures all necessary components—including defined campaign goals, target audience profiles, specific content deliverables (e.g., Reels, Stories), creative guidelines, and key messaging—making the output ready to send directly to creators, talent agencies, or brand partners.