Skill UI

This specialized skill guides users through a structured, forensic investigation process when facing sudden, significant drops in organic traffic or search rankings. It is designed for incident scenarios—such as suspected penalties, Core Updates, major technical regressions, or unexplained traffic crashes—providing a systematic approach to triage, root-cause analysis, and developing a prioritized recovery plan.

Guides CRO experts through evaluating marketing pages—home, landing, pricing, feature, blog—to diagnose weak value props, CTAs, trust signals, and friction, then surface prioritized quick wins, high-impact changes, and test ideas.

This tool proactively assesses customer churn risk by analyzing multi-dimensional behavioral signals—such as declining email engagement, purchase frequency drops, and usage pattern changes—across defined segments. It scores segments into defined risk tiers (Low to Critical) and automatically generates detailed, actionable intervention playbooks. These playbooks include specific actions, recommended channels, timing, and messaging strategies to intervene *before* the customer churns, optimizing retention efforts and calculating the total LTV at risk.

This tool identifies, models, and optimizes compounding growth loops (e.g., viral, content, data, paid) within a business. By analyzing key metrics, calculating amplification factors, and determining cycle times, it pinpoints growth bottlenecks and proposes actionable strategies, ensuring sustainable and scalable business expansion.

A comprehensive tool for managing all URL redirects (301/302) across a website. Use it to create permanent or temporary redirects, systematically audit existing rules for common SEO issues like redirect chains, loops, and broken links, and fix these issues. Essential for site migrations, URL restructuring, and maintaining high SEO performance by preventing traffic loss.

This skill centralizes and manages Standard Operating Procedures (SOPs) for marketing agencies. Users can create SOPs from templates, assign them to specific brands, track compliance against recent campaign executions, and maintain detailed version control. It ensures consistent quality and accountability across all operational areas, from paid media to SEO.

Expert guidance for event-driven marketing across webinars, conferences, trade shows, dinners, and workshops. Covers all four roles—hosting, sponsoring, speaking, attending—with a universal arc: 80% pre/post event activity drives pipeline, relationships, and content, not the event itself.