Skill UI

Generates and iterates high-performing ad creative—headlines, descriptions, primary text, and full variations—for any platform, using performance data to discover winning angles, stay within platform specs, and scale creative production.

This skill provides expert guidance on applied behavioral science for marketing. It helps users analyze conversion roadblocks, optimize pricing, and improve copywriting by applying 70+ established psychological principles and mental models. Ideal for CRO specialists, marketers, and product managers seeking data-backed, psychologically informed strategies.

This skill provides expert guidance on Public Relations (PR) and maximizing earned media for software products. It teaches the philosophy of successful pitching, focusing on identifying strong stories (trends, data, human narrative) rather than just the product. Learn four modes of outreach—reactive newsjacking, proactive pitching, inbound requests, and owned assets—to build brand legitimacy, backlinks, and industry authority from journalists and publications.