Skill UI

This index serves as the central directory and router for a comprehensive marketing skills library. It catalogs 44 specialist skills across 8 functional pods, including Content, SEO, CRO, and Growth. Instead of executing tasks, it guides users to the specific skill module needed for their marketing challenge, ensuring a structured approach to campaigns and content creation.

This skill acts as a comprehensive router for manuscripts aiming at the Journal of the Academy of Marketing Science (JAMS). It guides researchers through the complex, multi-stage process of academic writing—from initial topic selection and theoretical development to data analysis, writing style, and revision strategies (R&R). Use it to diagnose bottlenecks or determine the optimal sequence of specialized marketing science skills needed for high-impact publication.

This comprehensive router guides authors through the entire manuscript lifecycle for submission to the Journal of Marketing (JM). It is not a replacement for specialized skills but provides a structured path, helping users determine the next necessary step—from initial topic selection and theory development to data analysis, contribution framing, and rebuttal drafting. It emphasizes ensuring the research has substantive, real-world managerial or societal relevance.