Skill UI

Build a comprehensive, platform-specific social media strategy that defines core content pillars, optimal posting cadences, detailed engagement playbooks, and growth tactics. Tailored for platforms like Instagram, TikTok, and LinkedIn, this tool ensures your content aligns with algorithm best practices and achieves defined business goals.

This skill centralizes and manages Standard Operating Procedures (SOPs) for marketing agencies. Users can create SOPs from templates, assign them to specific brands, track compliance against recent campaign executions, and maintain detailed version control. It ensures consistent quality and accountability across all operational areas, from paid media to SEO.

This tool batches syncs all accumulated session learnings, campaign insights, and performance data to a persistent memory layer. It ensures valuable knowledge is automatically retained across multiple work sessions without manual saving. It supports incremental syncing based on checkpoints, making it fast and safe for continuous knowledge capture.

This advanced tool cross-checks all factual marketing claims—including statistics, awards, rankings, and performance metrics—against provided source evidence. It classifies claims as Verified, Unverified, or Contradicted, ensuring brand content is accurate, defensible, and minimizes reputational risk. It generates detailed discrepancy reports and suggests compliance-ready corrections.

Generates comprehensive, production-ready video marketing scripts tailored for various platforms (YouTube, TikTok, Reels, etc.). It strategically integrates multiple hook variants, detailed timestamps, visual direction notes, optimized CTA placements, and A/B test concepts for thumbnails, ensuring the final content is highly engaging and maximizes conversion rates.

Provides a comprehensive, step-by-step framework for planning and executing high-impact webinars or virtual events. This tool guides users through defining content structure, developing multi-channel promotion strategies, optimizing registration funnels, designing interactive engagement tactics, and building post-event conversion pipelines, delivering a complete, ready-to-implement execution package.

This tool facilitates rapid, side-by-side comparison of 2-4 digital marketing scenarios. Users can test different budget allocations, channel mixes, or strategic approaches to project potential outcomes (revenue, ROI, risk). It is a fast, directional alternative to complex simulations, perfect for quick decision-making in team meetings or planning sessions.

This comprehensive companion tool translates high-level business growth strategies (Growth Plan) into a concrete, 12-month operational roadmap. It systematically details quarterly themes, monthly initiatives, content calendars, channel cadences, and resource pacing, ensuring every action is measurable and tied directly to strategic business goals. Use this to move from 'what if' to 'what to do, when to do it.'

A powerful skill designed to analyze raw ad campaign performance data from platforms like Google, Meta, and LinkedIn. It goes beyond simple metrics reporting, providing deep diagnosis by identifying underperforming ads, pinpointing budget waste, and calculating the true Customer Acquisition Cost (CAC). It generates concrete, actionable recommendations for what to cut, scale, or test next, optimizing your ad spend and maximizing ROAS.

This skill provides deep intelligence by systematically scraping and analyzing a competitor's paid advertising campaigns across platforms like Meta and Google. It goes beyond simple ad collection, performing structured analysis on creative patterns, common hooks (e.g., Fear/Loss, Outcome), CTAs, and reverse-engineering their landing page funnels to reveal their core positioning and potential vulnerabilities. Ideal for product marketing, growth strategy, and campaign optimization.

This tool maps the 'dark funnel,' identifying brand awareness and consideration signals from untracked sources like Reddit, AI chatbots, and word-of-mouth. It aggregates diverse data—including branded search trends, community mentions, and podcast data—to provide a comprehensive view of the true buyer journey, allowing marketers to measure influence beyond traditional analytics platforms.

A comprehensive guide for empirical marketing researchers on selecting appropriate advanced statistical estimators (SEM, HLM, DiD, etc.) and adhering to rigorous academic reporting standards (APA style, effect sizes, fit indices). Crucially, it guides users on translating complex statistical findings into actionable, managerially relevant insights for journals like JAMS.