Skill UI

This tool allows users to define and import custom templates for various marketing deliverables, such as proposals, performance reports, content briefs, and campaign plans. By establishing a structured template, the system ensures that all generated outputs adhere to the brand's specific formatting rules, section requirements, and content formats, making the output consistent and professional across different campaigns.

Generates a comprehensive and structured brief for influencer marketing campaigns. This tool guides users through setting campaign objectives, defining creator criteria, establishing creative guardrails, managing compensation structures, and ensuring global compliance (e.g., FTC, EU deepfake rules) for paid partnerships. Ideal for brand marketing teams and agencies.

This comprehensive skill guides the end-to-end planning of influencer and creator partnerships. Use it for discovering authentic creators, building detailed campaign briefs, ensuring FTC compliance, measuring performance (ROAS, EMV), and managing user-generated content (UGC) strategies across multiple platforms. It covers everything from vetting creators to handling international compliance.

Automates the end-to-end process of launching paid ad campaigns across major digital platforms like Google, Meta, LinkedIn, and TikTok. It handles campaign structure, advanced audience targeting, bid strategy configuration, and includes mandatory budget safeguards and compliance checks. Use this tool for complex, high-stakes campaigns requiring rigorous pre-launch approval and deep performance monitoring.

Orchestrates the complete, multi-channel launch process for an approved campaign plan. This skill manages all launch dependencies—from pre-launch checklist validation and asset readiness checks (PR, content, creative) to sequential activation across paid ads, organic channels, email automation, and CRM record creation. It ensures a clean, coordinated 'go live' event, coordinating all aspects beyond just paid advertising.

This comprehensive command orchestrates full campaign localization across multiple target markets. It adapts all assets (emails, ads, social posts, landing pages, video scripts, etc.) beyond simple translation, adjusting cultural references, ensuring regional compliance, and localizing SEO for global market expansion.

The Marketing Weather Report provides a consolidated, single-page assessment of all external signals affecting marketing effectiveness (economic, cultural, industry, platform, regulatory). It scores current conditions (Green/Yellow/Red) and provides actionable go/no-go signals for timing campaigns, adjusting budgets, or making strategic decisions across different time horizons (week, month, quarter).

This skill provides comprehensive support for designing, mapping, and optimizing end-to-end marketing automation workflows. It is essential for building sophisticated lead scoring models, multi-stage nurture sequences, time-based drip campaigns, and setting up complex behavioral triggers across the entire customer lifecycle. Use it for platform strategy, cross-channel orchestration, and advanced attribution modeling.

Generates a holistic, actionable paid media plan that coordinates budget allocation, channel selection, audience targeting, creative rotation, and flight scheduling. Use this tool when developing complex cross-channel media buy schedules, optimizing budget distribution across platforms, or creating detailed campaign execution calendars. It ensures alignment between strategic objectives (awareness, conversion) and practical advertising constraints.

Use this tool to pre-screen ad creatives, emails, and landing page copy against synthetic audience panels. Predict response rates, sentiment, and potential objections before launching live campaigns. By scoring variants on criteria like resonance and credibility, it helps marketing teams identify top-performing messages and avoid wasting ad spend on underperforming content.

A sophisticated tool designed to automatically generate professionally branded, structured marketing reports. It supports various report types, including executive summaries, campaign performance deep dives, channel analysis, and quarterly reviews. By pulling live data from multiple sources and tailoring the output to the intended audience (C-suite, team, or client), it eliminates manual report assembly, ensuring brand consistency and actionable insights.

Transforms complex raw campaign data and performance metrics into a cohesive, executive-level QBR presentation. This tool structures performance retrospectives, identifies root causes for underperformance, quantifies ROI, and develops data-backed strategic recommendations for the next quarter. Ideal for client reviews, leadership updates, and strategic planning sessions.