Skill UI

This skill specializes in crafting multi-touch communication sequences (such as email nurture, onboarding flows, or sales funnels) based on behavioral psychology principles. It leverages key principles—including the curiosity gap, reciprocity, and gradual commitment—to guide users toward a desired outcome. It ensures each touchpoint builds upon the last, respecting the user's autonomy while creating a natural, progressive emotional arc for ethical and effective persuasion.

This skill applies principles of behavioral psychology and choice architecture to redesign user experience (UX) flows. It is used when a product's conversion friction is rooted in interaction design, not just copy. By auditing cognitive load, defining optimal default paths, and inserting strategic commitment points, it guides users toward desired actions ethically, maximizing commitment while preserving autonomy. Ideal for improving onboarding, checkout funnels, and complex decision-making sequences.

This comprehensive workflow provides advanced programmatic access to the Klaviyo API for end-to-end marketing automation. Users can track server-side customer events (e.g., purchases, sign-ups), query detailed metrics, manage audience segments, and programmatically create, customize, and send targeted email campaigns. Ideal for integrating e-commerce data into sophisticated marketing funnels.

A comprehensive guide for developing high-impact email marketing campaigns. Covers full lifecycle strategies, including welcome sequences, nurturing workflows, and promotional campaigns. Learn how to optimize deliverability, improve open and click rates, segment audiences, and build effective automation funnels using industry best practices and A/B testing techniques for maximum conversion.

This guide provides an expert framework for implementing robust analytics tracking, ensuring all data collected is actionable. It covers core principles, event naming conventions, defining key user actions (e.g., signups, purchases), and practical setup using industry tools like GA4 and Google Tag Manager (GTM). Use this when auditing existing tracking, defining conversion funnels, or measuring marketing campaign performance.

An expert strategist for WeChat Official Accounts, designed to generate high-conversion content strategies. It provides proven formulas for titles, optimizes article architecture (including the crucial first fold), and guides Mini-Program integration paths. Use it for planning editorial calendars, improving open/sharing rates, or designing WeChat-driven sales funnels for the Chinese market.