Skill UI

Generates a comprehensive, structured onboarding package for new marketing clients and service engagements. This workflow covers everything from the initial kickoff meeting agenda and deep discovery questionnaire to defining stakeholder roles (RACI), setting 30-60-90 day milestones, managing access provisioning, and establishing clear communication and escalation protocols for a smooth project start.

This comprehensive tool generates professional, structured marketing agency proposals, pitch decks, and scopes of work. It guides the creation of all necessary components—including strategic analysis, service deliverables, KPI frameworks, pricing models, and terms & conditions—to help agencies formalize engagements, win new business, or expand existing partnerships.

Automatically generates professional, white-labeled client-facing reports based on comprehensive performance data. Use this tool for weekly snapshots, monthly deep-dives, or quarterly business reviews (QBRs). It synthesizes KPI performance, channel breakdowns, root cause analysis, and actionable strategic recommendations, formatted for easy delivery via Slack, email, or Google Sheets.

This skill generates the critical Client Validation Document (Part 5), serving as the definitive checkpoint where raw, unbiased v1 research findings are formally presented to the client. It structures complex findings into actionable blocks, forcing client decisions (ACCEPT, REJECT, EDIT, or DEFER) on strategic implications. This ensures all subsequent project phases are aligned with confirmed business consensus.

This tool performs deep customer cohort analysis to understand retention patterns, lifetime value (LTV), and the long-term impact of various acquisition channels and initial behaviors. Users can segment customers by time, source, or revenue tier to identify high-value groups, optimize onboarding, and improve overall customer retention strategies. Ideal for SaaS, eCommerce, and B2B businesses tracking customer lifecycle.

This tool delivers a comprehensive competitive intelligence report, covering content strategy, SEO performance, paid advertising, social media presence, AI visibility, and pricing models. It identifies competitor strengths, weaknesses, and market gaps, providing actionable recommendations to establish a decisive competitive advantage.

This comprehensive tool establishes ongoing competitive intelligence by tracking defined competitors across multiple dimensions. Users can monitor pricing updates, content changes, SEO rankings, ad campaigns, and social mentions. By defining specific scan frequencies and alert thresholds, it captures a baseline state and alerts on meaningful shifts, providing continuous market insights for strategic decision-making.

This tool generates high-converting, SEO-optimized comparison and alternatives pages (e.g., "X vs Y", "Best Tools Roundup"). It structures content with detailed features, comparison tables, and includes appropriate schema markup (Product, SoftwareApplication) to maximize visibility and capture competitive intent traffic. Ideal for digital marketers and content strategists.

This tool generates comprehensive, structured content calendars tailored for multi-platform marketing strategies. It maps core topics (pillars) across different channels (blog, social, video, email) for monthly or quarterly scheduling. Key features include building repurposing chains, integrating SEO targets, and aligning content with specific brand guidelines and key industry dates.

This tool generates a comprehensive content repurposing plan by taking a single source piece (e.g., webinar, whitepaper) and adapting it into multiple, platform-specific derivative formats. It ensures maximum ROI from content investments by providing full draft content, a detailed posting schedule, and platform best practices for optimal engagement and reach.

This skill implements a continuous improvement feedback loop (Part 12). It aggregates signals from market shifts, customer feedback, competitive intelligence, and internal operations. The output provides structured recommendations to refine the brand's product offering, business strategy, and channel mix, ensuring marketing efforts remain relevant and adaptive. Used continuously, especially during Quarterly Business Reviews (QBRs).

Generate a comprehensive, multi-channel playbook to strategically counter competitor moves. Use this when faced with a competitor's rebrand, aggressive campaign, new category claim, or significant price change. The tool analyzes the competitor's positioning, assesses the brand impact, and designs an optimal response across PR, content, ads, and social media with a defined timeline.