Skill UI

Provides a unified, real-time dashboard to monitor the status and performance of all active marketing campaigns across multiple channels (ads, email, social, blog). It aggregates key metrics (Spend, ROAS, CPA), tracks execution history, surfaces pending approvals, and flags potential issues like budget overruns or stale content, ensuring continuous campaign optimization.

This tool proactively assesses customer churn risk by analyzing multi-dimensional behavioral signals—such as declining email engagement, purchase frequency drops, and usage pattern changes—across defined segments. It scores segments into defined risk tiers (Low to Critical) and automatically generates detailed, actionable intervention playbooks. These playbooks include specific actions, recommended channels, timing, and messaging strategies to intervene *before* the customer churns, optimizing retention efforts and calculating the total LTV at risk.

Generates a comprehensive, structured onboarding package for new marketing clients and service engagements. This workflow covers everything from the initial kickoff meeting agenda and deep discovery questionnaire to defining stakeholder roles (RACI), setting 30-60-90 day milestones, managing access provisioning, and establishing clear communication and escalation protocols for a smooth project start.

Automatically generates professional, white-labeled client-facing reports based on comprehensive performance data. Use this tool for weekly snapshots, monthly deep-dives, or quarterly business reviews (QBRs). It synthesizes KPI performance, channel breakdowns, root cause analysis, and actionable strategic recommendations, formatted for easy delivery via Slack, email, or Google Sheets.

This tool delivers a comprehensive competitive intelligence report, covering content strategy, SEO performance, paid advertising, social media presence, AI visibility, and pricing models. It identifies competitor strengths, weaknesses, and market gaps, providing actionable recommendations to establish a decisive competitive advantage.

A one-shot setup wizard designed to ensure Digital Marketing Pro's state persists across sessions when using Anthropic Cowork. It verifies the Cowork environment, checks for a Google Drive integration, and establishes a canonical folder structure in your shared Drive so that brand profiles, campaign plans, and audit reports are always accessible by the team.

This tool facilitates bi-directional synchronization of marketing data (contacts, deals, campaigns) between connected CRM platforms, including Salesforce, HubSpot, Zoho, and Pipedrive. It ensures a single source of truth for sales and marketing by handling automatic field mapping, data deduplication, compliance validation (e.g., GDPR), and advanced conflict resolution. Designed for complex, enterprise-grade data governance, this method replaces manual CSV imports for reliable, governed data transfers.

This tool allows users to export comprehensive marketing data—including KPIs, contact records, campaign results, and performance snapshots—to external data stores. It supports integration with BigQuery for advanced data warehousing, Google Sheets for stakeholder collaboration, and Supabase for custom application development. The process includes mandatory PII handling, schema transformation, and detailed execution summaries to ensure compliance and data integrity for downstream analytics and reporting.

This skill orchestrates the complete marketing engagement lifecycle using a proven 12-Part sequential methodology. It manages the entire project state, allowing users to start, advance parts, apply decision matrices, and resume interrupted workflows seamlessly via robust checkpointing protocols. Ideal for structured brand development and content planning.

A comprehensive tool designed to audit and ensure the consistency of brand entity data across critical online knowledge sources, including Wikidata, Google Knowledge Panel, and Wikipedia. It systematically checks key properties like founding date, HQ location, and official website against the brand's source of truth profile, flagging discrepancies to protect AI engine trust and maximize digital visibility. Essential for global brand managers and digital marketers.

This comprehensive tool analyzes the entire customer conversion funnel to pinpoint drop-off points, identify bottlenecks, and determine the root causes of underperformance (e.g., messaging, UX, targeting). It benchmarks current rates against industry averages, models improvement scenarios with projected revenue impact, and provides statistically validated, prioritized action plans to maximize overall conversion rate.

This skill queries and interprets the advanced Google Search Console AI Performance Report, covering both AI Overviews and AI Mode impressions and pages. It helps marketers baseline a brand's visibility in generative AI search results, assess performance by country, device, and date, and strategically decide on the in-Search-Console AI opt-out toggle. Essential for managing modern search attribution.