/digital-marketing-pro:page-seo-analysis
Purpose
Deep single-page SEO analysis — examines everything about one URL across all ranking dimensions. More granular than a site-wide audit. Use for landing page optimization, content refresh prioritization, or pre-publish quality checks.
Input Required
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URL: The specific page to analyze
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Target keyword: Primary keyword this page should rank for (optional — can be inferred)
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Competitors: 1-3 competitor pages targeting the same keyword (optional)
Process
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Load brand context: Read active brand profile. Load brand guidelines if available.
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Fetch and parse page: Retrieve full HTML, extract all signals.
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Title tag analysis: Character count (50-60 chars ideal), keyword placement, brand inclusion, uniqueness, click-worthiness.
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Meta description analysis: Character count (150-160 chars), keyword inclusion, CTA presence, uniqueness.
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Heading hierarchy: H1 presence and uniqueness, H2-H6 logical structure, keyword distribution across headings.
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Content depth analysis: Word count, reading level, topic coverage completeness, keyword placement (primary keyword in title, intro, ≥2 H2s, conclusion, and meta — density is not a target; keyword-density percentages are a discredited metric, not a ranking factor), natural coverage of related/co-occurring terms, content freshness (last modified date).
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E-E-A-T signals: Author byline and bio, credentials, first-hand experience indicators, citations and sources, about page link, contact information.
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Schema markup detection: JSON-LD, Microdata, RDFa — validate against Google's supported types, check for deprecations (HowTo deprecated Sept 2023, FAQ restricted to gov/health Aug 2023, SpecialAnnouncement deprecated July 2025), suggest missing schema opportunities.
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Image audit: Alt text, dimensions, format, lazy loading, fetchpriority on LCP image (see image-seo-audit skill for full methodology).
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Internal linking: Inbound links to this page, outbound links from this page, anchor text quality, orphan page check.
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Technical signals: Canonical tag, robots directives, mobile viewport, HTTPS, page speed indicators, Core Web Vitals.
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AI search readiness: Entity consistency, citation-worthiness, structured answer formatting, concise answer blocks for featured snippets.
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Competitor comparison (if provided): Side-by-side analysis of word count, schema, headings, E-E-A-T signals vs competitor pages.
Schema Deprecation Tracking
Always check and flag:
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HowTo: Deprecated (September 2023) — rich results removed
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FAQ: Restricted to government and health authority sites (August 2023)
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SpecialAnnouncement: Deprecated (July 2025)
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EnergyConsumptionDetails: Replaced by Certification schema (April 2025)
Output
Page SEO Score: XX/80
| Dimension |
Score |
Priority Issues |
| Title & Meta |
/10 |
... |
| Content Depth |
/10 |
... |
| E-E-A-T |
/10 |
... |
| Schema Markup |
/10 |
... |
| Images |
/10 |
... |
| Internal Links |
/10 |
... |
| Technical |
/10 |
... |
| AI Readiness |
/10 |
... |
- Specific, actionable recommendations for each dimension
- Exact replacement title tags and meta descriptions (with character counts)
- Missing schema markup JSON-LD code (ready to implement)
- Content gaps vs competitors
- Quick wins vs strategic improvements
Agents Used
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seo-specialist — All page-level analysis, scoring, recommendations
Scripts Used
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tech-seo-auditor.py — Technical signal extraction
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content-scorer.py — Content quality scoring
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schema-generator.py — Generate missing schema markup
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competitor-scraper.py — Competitor page comparison
