Skill UI

This skill acts as a specialized Conversion Rate Optimization (CRO) expert. It analyzes various marketing assets—including landing pages, homepages, and pricing pages—to identify friction points, improve value proposition clarity, and boost conversion rates. It provides actionable recommendations, quick wins, high-impact changes, and A/B testing hypotheses based on established CRO best practices.

A decision-grade research skill that generates a comprehensive, hypothesis-tested dossier on any entity (company, person, etc.). Unlike generic summaries, it forces the user to state a pre-existing hypothesis, then rigorously searches for evidence that validates or disproves it. The output is an editable report containing key facts, red flags, 12-month timelines, network signals, and actionable conversation hooks, making it ideal for investment, due diligence, or high-stakes meetings.

Pulse is an advanced research skill designed to synthesize the current conversation surrounding any topic. It aggregates data from multiple sources—including Reddit, Hacker News, the open web, and X/Twitter—within a specified time window. By forcing the user to define specificity, angle (trend, sentiment, problems), and scope, it delivers a highly structured briefing complete with citations and cross-platform pattern analysis. Ideal for competitive intelligence, market trend discovery, and deep audience sentiment analysis.

Designed for commercial leaders (Head of Commercial, RevOps, VP Sales) conducting quarterly channel reviews. This skill calculates the fully-loaded cost-to-serve per channel, determines the ROI using Cash, LTV, and Marginal lenses, and optimizes the channel mix subject to strategic constraints. It provides actionable verdicts (DOUBLE-DOWN / MAINTAIN / DEFUND / EXIT) and identifies the diminishing-returns inflection point, helping validate true channel profitability beyond surface metrics.

This skill helps structure the foundational commercial policies governing discounting off list price. It builds three deterministic tools: a 4D discount matrix builder (considering ARR, term length, payment terms), an exception flow router with compensating commitments, and a policy linter to detect governance gaps. It is designed for Heads of Commercial and RevOps to establish defensible rules of engagement, ensuring margin adherence and preventing discount drift, rather than for approving individual deals.

This skill captures complex conversational workflows, troubleshooting paths, or repeatable processes from a chat session. It guides the user through a three-phase process: planning the skill definition, receiving user approval and refinements, and finally generating the complete, structured SKILL.md body. Ideal for documenting expertise and enabling future automation via skill invocation.

This skill guides commercial, product, and marketing teams through the strategic pricing design process. It helps select optimal pricing models (e.g., usage-based, freemium), validates acceptable price ranges using Van Westendorp PSM analysis on WTP data, and structures product tiers (Good/Better/Best). It provides a model and a range, guiding the human decision-maker for GTM launch or revision.

Designed for Procurement and BizOps teams to conduct comprehensive annual spend audits and category-level reviews. This tool categorizes spending using UNSPSC standards, identifies the 20% of categories responsible for 80% of costs (Pareto), analyzes purchasing cycle bottlenecks, and creates a risk-balanced plan for supplier consolidation, ensuring defensible and stable procurement decisions.

A comprehensive tool for Bid Managers and Proposal Leads to structure responses to RFPs, RFIs, and RFQs. It systematically parses complex requirements, maps product proof-points to identify strategic gaps (GAP audit), develops win-themes using the Shipley method, and calculates a defensible winrate estimate to guide a decisive bid/no-bid decision. Focuses on strategy, not narrative writing.

This skill conducts a comprehensive audit to identify and prioritize automation opportunities within a user's existing workflow. It guides users through a structured intake (covering roles, repetitive tasks, and pain points) and systematically scans connected tools (like Gmail, Slack, Calendar, and CRMs) to surface actionable, ranked quick wins, minimizing implementation effort and maximizing impact.

Generates an exhaustive, executable 12-month marketing plan structured by the AARRR framework (Acquisition, Activation, Retention, Referral, Revenue). Acting as a fractional CMO, this tool tailors strategies to the client's specific budget, team capabilities, and business stage. It creates a single, actionable roadmap, complete with current-state audits and strategic recommendations, ideal for investor updates or internal team alignment.

This skill provides a rigorous, operational framework for product and user research. It helps researchers select the appropriate study method (generative, evaluative, validation) based on goals and product stages. It also calculates defensible sample sizes and saturation levels, and synthesizes raw observations into governed, evidence-based insights, ensuring all findings are rooted in cross-participant recurrence.