Skill UI

Guides teams through planning, designing, and running statistically sound A/B tests with hypothesis framing, sample sizing, metric selection, implementation strategies, and analysis checkpoints for systematic growth experimentation.

This comprehensive playbook guides Series A+ B2B SaaS companies on international scaling. It covers the full demand generation lifecycle, from TOFU awareness campaigns using SEO and paid social (LinkedIn, Google, Meta), to MOFU lead nurturing, and BOFU pipeline conversion. It details core KPIs (CAC, MQL/SQL), multi-channel optimization, technical SEO best practices, and strategic partnership building for sustained growth.

Build comprehensive 3-5 year financial models essential for startup planning and fundraising. This skill meticulously projects revenue using cohort-based methods, details cost structures (COGS, S&M, R&D, G&A), plans headcount, and performs detailed cash flow analysis. It calculates critical metrics like LTV, CAC, and burn rate, providing three scenarios (conservative, base, optimistic) for robust strategic decision-making.

This skill provides a comprehensive framework for designing optimal team structures for early-stage startups. It covers role-by-role hiring plans, compensation benchmarks (salary and total compensation), and equity allocation strategies, guiding founders from Pre-Seed through Series A to ensure scalable growth and proper talent investment.

Guides product and growth teams through evaluating whether to scale, test, or kill acquisition channels using unit economics (CAC, LTV, payback), customer quality (retention, NRR), and scalability indicators for data-driven go-to-market budgeting.

Interactive guidance that evaluates SaaS growth, retention, unit economics, and capital efficiency together so leaders can surface red flags, prioritize fixes, and prepare board or investor reviews.

Framework for product leaders to calculate SaaS revenue and retention KPIs (MRR, ARR, churn, NRR, quick ratio) so they can diagnose growth, product-market fit, or churn risks and share accurate signals with stakeholders.

Guides startup CFOs and finance leaders through strategic modeling, fundraising roadmaps, cash management, unit economics analysis, and investor-ready board packages so decisions stay grounded while extending runway and protecting growth.

Guides growth-stage companies through CISO-level security programs by quantifying risks in dollars, sequencing compliance (SOC 2/ISO 27001/HIPAA/GDPR), architecting zero-trust defenses, leading incident response, and translating budgets for boards or sales conversations.

A comprehensive toolkit for accelerating digital product growth. It covers essential strategies including growth hacking, SEO/ASO optimization, building viral loops, email marketing funnels, CRM implementation, and analyzing the entire customer acquisition lifecycle using AARRR metrics. Ideal for product managers and marketers aiming for exponential business expansion.

This framework guides the creation of a complete, highly actionable marketing plan distilled into a single 3x3 grid. It systematically structures the entire customer journey—from stranger (Targeting/Message/Media) to lead (Nurturing/Conversion) and finally to raving fan (Experience/LTV/Referrals). It ensures users build a cohesive marketing machine, moving beyond random, disconnected tactics and defining a clear path for growth.

This framework provides a systematic blueprint for building a scalable, predictable B2B sales machine. It emphasizes the critical principle of role specialization (SDR, AE, CSM) and modern outbound prospecting (Cold Calling 2.0) to ensure repeatable growth. Use this guide when optimizing your sales pipeline, defining lead generation strategies, or scaling B2B SaaS operations.