Skill UI

This expert skill acts as a dedicated business analyst for early-stage companies (pre-seed to Series A). It provides comprehensive, actionable analysis covering market sizing (TAM/SAM/SOM), rigorous financial modeling (LTV, CAC, cash flow), competitive strategy, and organizational planning. Use it to develop investor-ready reports and guide critical strategic decisions for founders and entrepreneurs.

Build comprehensive 3-5 year financial models essential for startup planning and fundraising. This skill meticulously projects revenue using cohort-based methods, details cost structures (COGS, S&M, R&D, G&A), plans headcount, and performs detailed cash flow analysis. It calculates critical metrics like LTV, CAC, and burn rate, providing three scenarios (conservative, base, optimistic) for robust strategic decision-making.

Guides product and growth teams through evaluating whether to scale, test, or kill acquisition channels using unit economics (CAC, LTV, payback), customer quality (retention, NRR), and scalability indicators for data-driven go-to-market budgeting.

Analyzes SaaS unit economics and capital efficiency to guide PMs and leaders on CAC, LTV, payback, burn, runway, and Rule of 40 trade-offs before scaling or fundraising.

This skill provides comprehensive strategies and technical blueprints for monetizing digital products, especially SaaS platforms. It covers everything from defining advanced pricing models (freemium, value-based pricing) and optimizing revenue flows (LTV/CAC, churn prevention) to practical Stripe integrations. Use it when you need to set up subscription plans, process webhooks, or implement automated billing cycles for your software.

This framework guides the creation of a complete, highly actionable marketing plan distilled into a single 3x3 grid. It systematically structures the entire customer journey—from stranger (Targeting/Message/Media) to lead (Nurturing/Conversion) and finally to raving fan (Experience/LTV/Referrals). It ensures users build a cohesive marketing machine, moving beyond random, disconnected tactics and defining a clear path for growth.

This router aggregates two specialized finance skills: general financial analysis (DCF, ratio analysis, budgeting) and SaaS operational metrics (ARR, LTV, churn). Use this skill when a user's financial request requires determining whether the analysis should focus on traditional statement-level financials or modern subscription-based SaaS performance indicators.

A comprehensive guide for optimizing business growth motions. This framework helps founders determine the optimal Go-To-Market (GTM) strategy—whether Product-Led Growth (PLG) or sales-led—and build systematic, measurable growth engines. It covers advanced topics like mapping the growth equation, analyzing channel economics (CAC/LTV), and optimizing time to first value to ensure scalable adoption.

This expert skill helps design optimal pricing and monetization strategies for SaaS and digital products. It guides users through value-based pricing, packaging structure, and pricing metrics. By utilizing advanced research methods like Van Westendorp and MaxDiff, users can determine optimal price points, tier structures, and pricing models to maximize Customer Lifetime Value (LTV) and Average Revenue Per User (ARPU).

This tool assists commercial leaders (RevOps, Sales VPs) in conducting comprehensive quarterly channel reviews. It calculates the fully-loaded cost-to-serve per channel, analyzes ROI across cash, LTV, and marginal lenses, and recommends an optimal channel mix subject to strategic constraints. It provides actionable verdicts (DOUBLE-DOWN, DEFUND, etc.) to guide resource allocation and strategic decisions.

This tool performs deep customer cohort analysis to understand retention patterns, lifetime value (LTV), and the long-term impact of various acquisition channels and initial behaviors. Users can segment customers by time, source, or revenue tier to identify high-value groups, optimize onboarding, and improve overall customer retention strategies. Ideal for SaaS, eCommerce, and B2B businesses tracking customer lifecycle.

Generate executive-ready summaries of marketing performance, focusing on strategic business metrics like ROI, CAC, and LTV. This tool synthesizes complex data across single brands or entire portfolios into actionable, high-level insights. Use it when preparing board reports, assessing portfolio ROI, or determining strategic direction for C-suite decision-makers (CEO, CMO, Board).