Skill UI

This expert skill acts as a dedicated business analyst for early-stage companies (pre-seed to Series A). It provides comprehensive, actionable analysis covering market sizing (TAM/SAM/SOM), rigorous financial modeling (LTV, CAC, cash flow), competitive strategy, and organizational planning. Use it to develop investor-ready reports and guide critical strategic decisions for founders and entrepreneurs.

Build comprehensive 3-5 year financial models essential for startup planning and fundraising. This skill meticulously projects revenue using cohort-based methods, details cost structures (COGS, S&M, R&D, G&A), plans headcount, and performs detailed cash flow analysis. It calculates critical metrics like LTV, CAC, and burn rate, providing three scenarios (conservative, base, optimistic) for robust strategic decision-making.

Guides product and growth teams through evaluating whether to scale, test, or kill acquisition channels using unit economics (CAC, LTV, payback), customer quality (retention, NRR), and scalability indicators for data-driven go-to-market budgeting.

Analyzes SaaS unit economics and capital efficiency to guide PMs and leaders on CAC, LTV, payback, burn, runway, and Rule of 40 trade-offs before scaling or fundraising.

A comprehensive framework for preparing for high-stakes, adversarial board meetings, investor updates, or fundraising pitches. This guide teaches founders how to master key business metrics (MRR, burn rate, CAC/LTV) cold, anticipate the toughest questions, and structure an honest, confident narrative that maintains credibility even when presenting bad news.

This skill provides comprehensive strategies and technical blueprints for monetizing digital products, especially SaaS platforms. It covers everything from defining advanced pricing models (freemium, value-based pricing) and optimizing revenue flows (LTV/CAC, churn prevention) to practical Stripe integrations. Use it when you need to set up subscription plans, process webhooks, or implement automated billing cycles for your software.

This framework guides the creation of a complete, highly actionable marketing plan distilled into a single 3x3 grid. It systematically structures the entire customer journey—from stranger (Targeting/Message/Media) to lead (Nurturing/Conversion) and finally to raving fan (Experience/LTV/Referrals). It ensures users build a cohesive marketing machine, moving beyond random, disconnected tactics and defining a clear path for growth.

A comprehensive guide for optimizing business growth motions. This framework helps founders determine the optimal Go-To-Market (GTM) strategy—whether Product-Led Growth (PLG) or sales-led—and build systematic, measurable growth engines. It covers advanced topics like mapping the growth equation, analyzing channel economics (CAC/LTV), and optimizing time to first value to ensure scalable adoption.

This comprehensive workflow manages the entire customer data lifecycle within Klaviyo. It allows users to create, update, and upsert detailed customer profiles (including LTV, properties, and contact info), manage target lists, and securely handle subscriptions. It is critical for syncing CRM or website data to enable advanced segmentation and personalized email/SMS marketing campaigns.

This skill provides comprehensive guidance on performance measurement, advanced attribution modeling, and marketing ROI analysis. Use it when setting up detailed tracking systems, analyzing campaign channel performance, building multi-touch attribution models (like Data-Driven or Linear), or generating strategic marketing reports covering KPIs like CAC and LTV.

This expert skill helps design optimal pricing and monetization strategies for SaaS and digital products. It guides users through value-based pricing, packaging structure, and pricing metrics. By utilizing advanced research methods like Van Westendorp and MaxDiff, users can determine optimal price points, tier structures, and pricing models to maximize Customer Lifetime Value (LTV) and Average Revenue Per User (ARPU).

This skill performs a numerate-skeptic interrogation of any plan involving financial commitments. It evaluates unit economics, runway, dilution, and capital allocation through six critical CFO questions. Suitable for hiring waves, fundraising decisions, or new budget channels. It outputs a structured verdict (Green/Yellow/Red) based on burn rate, LTV/CAC, and survival scenarios.