Skill UI

Provides comprehensive frameworks and best practices for conducting thorough competitive landscape analysis. This skill helps users systematically analyze market competition, identify potential market gaps, pinpoint differentiation opportunities, and develop robust, winning market positioning strategies to secure a sustainable competitive advantage.

This comprehensive skill guides the entire product marketing lifecycle, from defining Ideal Customer Profiles (ICP) and developing core positioning statements (e.g., Dunford's method) to executing Go-To-Market (GTM) strategies and product launch plans. It also covers competitive intelligence, building detailed battlecards, and improving sales enablement through win/loss analysis, ensuring successful market entry and adoption across international markets.

This skill generates a comprehensive, investor-ready business case document. It guides users through creating detailed sections covering market analysis (TAM/SAM/SOM), solution development, competitive positioning, financial projections, go-to-market strategy, and team structure. It is essential for founders undergoing fundraising or strategic corporate planning.

This tool provides comprehensive competitive intelligence by scraping and analyzing data from major online platforms, including Google Maps, Booking.com, Facebook, Instagram, YouTube, and TikTok. It extracts structured data on competitors' content, pricing, ad strategies, review sentiment, and market positioning. Ideal for market researchers, product managers, and marketing strategists who need deep benchmarks across multiple digital channels to refine their own strategy.

Synthesizes pricing, review, job, SEO, and social signals to generate feature matrices, SWOTs, positioning maps, UX audits, pricing breakdowns, and stakeholder-ready roadmaps for product strategy, sales battle cards, and quarterly competitive reviews.

Guides product teams through Geoffrey Moore-style positioning statements to clarify target customer, underserved need, category, benefit, and differentiation before messaging or launch planning.

Runs a structured positioning workshop that surfaces target customers, unmet needs, category, benefits, and differentiation so product teams align on strategy before drafting PRDs or launch plans.

Guide product managers through a multi-phase strategy workflow covering positioning, problem discovery, solution validation, and roadmap planning so teams can align on validated direction before committing execution.

Provides a comprehensive, multi-layered framework for systematic competitor tracking and market intelligence. It guides strategic decisions for CMOs, CROs, and CPOs by facilitating competitive positioning mapping, battlecard creation, win/loss analysis, and feature gap identification. Use it when needing deep market insights or strategic planning against rivals.

This tool facilitates a structured, in-depth founder interview covering seven critical dimensions, including company identity, market positioning, team culture, and strategic goals. It generates a persistent `company-context.md` file, which serves as the single source of truth for all subsequent C-suite advisory interactions. Use it for initial setup or mandatory quarterly context refresh.

A strategic framework detailing how to successfully market and sell disruptive technology products. This guide explains the critical gap (the 'chasm') between early adopters and the mainstream market (early majority). It provides actionable steps—such as identifying a beachhead market, developing a whole product, and refining positioning—to ensure successful product adoption and commercial success.

This skill implements a structured product positioning framework based on identifying competitive alternatives, unique product attributes, and ideal target customers. It guides the user through defining the context in which their product is evaluated, ensuring that messaging, sales narratives, and marketing strategies are deeply aligned with the market's truth. Ideal for new product launches, repositioning, and defining go-to-market strategies.