Skill UI

Guides social selling by combining profile optimization, Sales Navigator targeting, and content-to-conversation flows so LinkedIn engagement turns into qualified pipeline meetings without touching technical implementation.

Guides founders and GTM teams through video-first cold outreach, personalized AI deliverables, async selling, and demo-led prospecting so you can research, build, record, and deliver compelling video touchpoints that cut through inbox noise.

Guides creators already near product-market fit to grow an organic audience through free, authentic content, consistent scheduling, email ownership, and build-in-public feedback before spending on ads.

This skill guides the entire video content lifecycle, from initial strategy development to multi-platform distribution. Use it to define YouTube channel positioning, write viral short-form scripts (Reels, TikTok), or systematically repurpose long-form assets like podcasts and blogs into comprehensive video pipelines for maximum reach and authority building.

This skill applies behavioral economics, specifically prospect theory, to frame messages emphasizing the cost of inaction (loss) rather than just the benefits of action (gain). It guides the creation of persuasive copy, UX copy, and pricing strategies by setting credible reference points and quantifying the missed opportunity. The goal is to ethically leverage the psychological pain of delay, ensuring the approach remains credible and avoids manipulative fear-mongering.

This skill specializes in crafting multi-touch communication sequences (such as email nurture, onboarding flows, or sales funnels) based on behavioral psychology principles. It leverages key principles—including the curiosity gap, reciprocity, and gradual commitment—to guide users toward a desired outcome. It ensures each touchpoint builds upon the last, respecting the user's autonomy while creating a natural, progressive emotional arc for ethical and effective persuasion.

This skill acts as an Identity Psychologist, identifying the target customer's deepest aspirational self-concept. It analyzes the gap between their current self and their desired self, then rewrites brand messaging and copy to 'mirror' this desired identity. This ensures that the brand communication resonates personally, evokes a strong sense of belonging, and guides the user toward self-actualization, moving beyond merely broad persuasion.

A comprehensive guide for creating end-to-end SEO strategies for new or existing websites. This skill covers the entire digital presence lifecycle, including market discovery, deep competitive analysis, optimal site architecture design, robust content planning (E-E-A-T), technical SEO foundation setup, and a phased implementation roadmap across 12 months. It ensures all facets—from foundational infrastructure to thought leadership—are addressed for maximum organic growth.

A comprehensive guide to optimizing website content for modern AI search systems, including ChatGPT, Perplexity, and Google AI Overviews. It covers structural improvements, maximizing citability scores, incorporating multi-modal elements, building brand authority, and implementing technical standards like llms.txt and proper server-side rendering (SSR). Essential for maximizing organic reach in the LLM era.

A comprehensive tool for managing website SEO sitemaps. It can validate existing XML sitemaps against Google's latest best practices, checking for broken URLs, outdated dates, and structural issues. Alternatively, it can guide the user through generating a new, optimized sitemap structure and XML file, ensuring all critical pages are indexed correctly for search engines.

This guide provides an expert framework for directory submissions, transforming them from simple listings into a foundational marketing layer. Learn how to strategically submit your SaaS or AI product to major directories (like Product Hunt, G2, and AI registries) to build high-authority backlinks, boost domain rating, and capture in-market buyer attention. It emphasizes building optimized destination pages (alternatives, use-cases) *before* submission to maximize lead conversion.

A comprehensive checklist and guide for deploying Klaviyo integrations to a production environment. This utility covers all critical stages from pre-deployment validation to go-live, including API authentication, webhook security, robust error handling (retry logic, exponential backoff), and essential monitoring setup. It ensures stable and reliable execution of email and SMS marketing campaigns.