Skill UI

A comprehensive guide for executing complex migration strategies to or from Instantly.ai. This includes consolidating multiple cold email workspaces, migrating leads, campaigns, templates, and email accounts (via IMAP/SMTP), and planning zero-downtime cutovers. Use this when re-architecting your entire outreach infrastructure.

Guides marketers through planning, executing, and scaling paid campaigns across Google Ads, Meta, LinkedIn, and other platforms with strategy, audience targeting, budgeting, and creative/optimization best practices.

A comprehensive tool designed to discover, verify, and analyze potential influencers across major social media platforms, including Instagram, Facebook, YouTube, and TikTok. It helps brands identify niche creators, assess engagement rates, evaluate audience authenticity, and track performance metrics for successful brand partnerships and campaign planning.

This skill serves as the central command center for all marketing initiatives. It is designed to route complex marketing questions to the most relevant specialist skill, orchestrate multi-stage campaigns (e.g., content -> SEO -> CRO), or perform comprehensive cross-functional audits. Use this tool when planning a full campaign, coordinating across content, channels, and analytics, or when unsure which specialist tool to use.

This comprehensive guide serves as a co-marketing strategist for SaaS companies. It helps users identify ideal commercial partners by analyzing audience overlap, market gaps, and complementary value propositions. The skill provides structured frameworks for planning joint campaigns, covering content co-authoring, joint webinars, product integrations, and cross-promotions.

A comprehensive guide to planning, executing, and optimizing paid media campaigns across major platforms like Google Ads, Meta Ads, and LinkedIn. Covers full-funnel targeting (TOFU-BOFU), critical KPIs (ROAS, CPA), budget allocation rules, and best practices to maximize customer acquisition efficiency.

This skill provides systematic frameworks for tackling complex marketing challenges. It helps overcome creative blocks, reduce campaign complexity, identify root causes of recurring failures, and challenge limiting industry assumptions through advanced methods like collision thinking and inversion exercises. Ideal for strategic planning and optimization.

This guide provides expert strategies for planning, building, and optimizing SMS/MMS marketing campaigns for DTC, SaaS, and mobile apps. It covers high-impact use cases like abandoned cart recovery, welcome flows, and post-purchase upsells, while detailing strict adherence to global compliance standards (TCPA, GDPR, A2P 10DLC) to maximize engagement and drive measurable revenue.

A comprehensive framework for planning and executing multi-channel product launch campaigns. This skill guides users through audience research, positioning definition, content strategy (landing pages, emails, social, video), and rigorous review gates to ensure every asset drives conversion and maintains brand consistency across all platforms. Ideal for orchestrating major product releases.