Skill UI

Guides marketers through planning, executing, and scaling paid campaigns across Google Ads, Meta, LinkedIn, and other platforms with strategy, audience targeting, budgeting, and creative/optimization best practices.

Guides growth engineers through evaluating, designing, and launching free marketing tools that drive traffic, leads, and backlinks without paid ads, covering idea scoring, UX, lead capture, and launch tactics.

Provides paid advertising guidance for Google, Meta, LinkedIn, X, and other platforms, covering campaign goals, targeting, creative, naming, budgeting, and optimization to drive efficient customer acquisition.

Guides marketers through recruiting creators, validating content organically, and scaling with AI-generated UGC across TikTok, Meta, and YouTube Shorts while keeping briefs, budgets, and paid amplification systematic.

A comprehensive guide to planning, executing, and optimizing paid media campaigns across major platforms like Google Ads, Meta Ads, and LinkedIn. Covers full-funnel targeting (TOFU-BOFU), critical KPIs (ROAS, CPA), budget allocation rules, and best practices to maximize customer acquisition efficiency.