Skill UI

Optimize content for AI search engines and LLMs to increase citations and visibility in AI-generated answers. Covers strategies for ChatGPT, Perplexity, and Google AI Overviews to ensure brand content is surfaced and referenced by AI assistants.

Deprecated routing skill that reroutes legacy "content creator" requests to content-production for writing/SEO/brand-voice needs or to content-strategy for planning, ensuring users land with the specialist best suited to their intent.

Guides teams through engineering-as-marketing plans for free tools that generate leads, uplift SEO, and boost brand awareness, covering assessment, ideation, MVP scope, lead capture, SEO, build-vs-buy, and evaluation.

A comprehensive guide to Generative Engine Optimization (GEO), shifting content strategy from traditional SEO (Google ranking) to maximizing citation rates within AI search platforms like ChatGPT, Claude, and Perplexity. Learn how to structure content, build authority, and incorporate schema to be the preferred source for large language models.

A comprehensive skill for developing robust SEO content strategies. It assists in creating detailed content outlines, identifying topic clusters, mapping search intent, and generating comprehensive content calendars. Ideal for content marketers, SEO specialists, and anyone needing to build topical authority and structured content plans for improved search engine visibility. Use it for proactive content planning and gap analysis.

A specialized tool for comprehensive content optimization and SEO strategy. It analyzes existing content to calculate keyword density, identify primary and secondary targets, and generate relevant LSI (Latent Semantic Indexing) keywords and semantic variations. Use this skill proactively to improve topical authority and ensure natural, high-ranking content structure.

This skill provides a comprehensive audit framework and optimization strategy for local SEO, specifically tailored for law firms, attorneys, and legal/professional service providers. It focuses on maximizing local visibility by optimizing Google Business Profiles (GBP), establishing critical E-E-A-T signals, and ensuring directory consistency. Use this when aiming to improve ranking in local Google packs, maps, and specialized legal directories.

Synthesizes pricing, review, job, SEO, and social signals to generate feature matrices, SWOTs, positioning maps, UX audits, pricing breakdowns, and stakeholder-ready roadmaps for product strategy, sales battle cards, and quarterly competitive reviews.

A comprehensive guide for creating high-value competitor comparison and alternative pages. Designed for SEO and sales enablement, this skill covers multiple formats (You vs Competitor, Competitor Alternatives, etc.), emphasizing deep research, trust-building content, and modular architecture to capture competitive search traffic and guide users toward conversion.

This skill establishes a centralized, canonical 'Source of Truth' for all foundational brand, product, and market information. It captures critical elements like target audience personas, brand voice guidelines, competitive landscapes, and core value propositions. By maintaining this single context document, all subsequent marketing tasks (copywriting, SEO, content strategy) can ensure absolute consistency and accuracy, eliminating the need for users to repeat foundational details.

Guides building SEO-optimized pages at scale by combining templates, structured data, and proprietary insights, helping teams choose the right playbooks, validate demand, and keep each page unique and valuable while avoiding thin-content penalties.

This specialized skill acts as an expert SEO consultant to diagnose website performance issues. It conducts comprehensive audits covering Technical SEO (crawlability, site structure), On-Page SEO (metadata, content quality), and Content Strategy. It provides a highly structured, actionable report with prioritized recommendations to boost organic search ranking and visibility.