journal-of-marketing-research
brycewang-stanford/Awesome-Journal-Skills
This skill provides a comprehensive guide for authors targeting the Journal of Marketing Research (JMR). It analyzes the journal's demanding standards for methodological rigor, covering quantitative modeling, behavioral experiments, and design validity. Use this tool to assess if your manuscript's contribution, structure, and evidence base meet JMR's high academic bar, or to suggest more appropriate alternative venues.